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OPAL HAS CHILDREN’S FAVOURITE BRANDS!

The Kids License Monitor for the 4th quarter of 2016 has confirmed the quality of the licences in Opal’s portfolio. This study, conducted every 3 months by Kazachok, Licensing Press and Total Licensing, with a panel of 400 children aged from 4 to 12 years, aims to measure the potential of children’s licences.

The top 3 were all Opal licences!

TO THE QUESTION:
“Of which characters, stars or teams would you like to have things like clothes, accessories, etc.?” »

Potentiel des licences enfants en %

  • FROZEN 22,3%
  • STAR WARS 16,9%
  • SPIDER-MAN 16,6%
  • POKEMON 13,1%
  • PAW PATROL 12,4%
  • BARBIE 11,2%
  • CARS 10,5%
  • MICKEY MOUSE 9,7%
  • CHICA VAMPIRO 8,3%
  • LEGO 8,1%